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SGIA Brings Digital Print Technologies to Packaging

Sees opportunity to show packaging community the benefits of digital printing.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Ford Bowers, SGIA president and CEO, met with representatives of Durst North America, EFI, Fujifilm North America, HP and Inca Digital this month to discuss the need for a space in the industry to present to the packaging community the transformative digital printing technologies coming to market.
 
“Just as SGIA served as a key resource and catalyst for the wide format screen print conversion to digital, it stands ready to do the same with packaging,” said Bowers.
 
SGIA encompasses several market segments, including wide format graphics, textile and industrial printing, that have adopted digital printing technologies, and the SGIA Expo is the largest trade show representing the widest range of digital technology in North America.
 
“While there are very strong trade associations serving corrugated, folding carton and flexible packaging companies, there is also a clear need to showcase the range of digital printing technologies that have the potential to transform how these providers serve their clients,” said Bowers. “SGIA and the SGIA Expo are long-time champions of digital technologies and techniques; it’s only natural that we’d share our understanding with other industry segments early in their adoption cycle.
 
“The packaging market is firmly moving down the path of digital adoption. A single presence that encompasses a range of technologies and venues for exchanging information will be a strong benefit to them,” Bowers said.

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